EAS Goes Green Part 2: Raise awareness

EAS Goes Green Part 2: Raise awareness

Make us aware of sustainability and let’s share this knowledge

We are always looking for ways to go green and learn about how we can do our part to limit our negative environmental impact and share our experience. The sustainable event trend is continuing to grow with no signs of stopping so it’s time to get on board! Before setting up a sustainable event, you have to be aware of the topic.

Becoming aware of this reality is already a first step towards a sustainable approach. Many resources and actions can be mobilized to promote awareness. Field-based learning at conferences and events, such as the European Association Summit, allows the integration of information and thus creates an impactful consciousness.

Once you have chosen your goals and understood some beneficial activities, share them with the world! Involve your community, partners and co-workers. Promoting environmental awareness is a crucial part of being an environmental steward. For the European Association Summit 2019 our key suppliers like SQUAREMartin's Hotel and Tanneurs have decided to be part of the adventure. Begin to participate in the change and teach your community what it means to be sustainable.

Make a difference and co-create a sustainable associations’ community        

To make our event sustainable, we thought that a good action plan with our partners and stakeholders would guarantees a continuous participation. The amount of environmental problems seems unlimited and although they are all important, we have chosen to focus our efforts on specific aspects, with a view to improving over time.

Examples of sustainable issues we have decided to address

1)   Transportation and Location:

The event location and the transportation means are good opportunities to cut down on your carbon footprint. By taking into account both the attendees and your staff, you can implement many ideas.

Let's focus on the participants going to the event. If you are able to organize your event not far from your accommodation and easily accessible by public transport, this allows a considerable reduction of the carbon footprint of your events and therefore the impact on the environment. And guess what?  We offer guided tours of the city and its green actions and these visits are on foot and allow to go from SQUARE to Tanneurs.

If you organize a shuttle service, reduce the pick up points from 2 or 3 and chose eco-buses. This would reduce your events carbon footprint and also make your attendees experience easier and more enjoyable. And guess what?  We offer to the attendees, thanks to eco-bus.be, ecological shuttles going from the SQUARE to the Tanneurs and the Martin's Hotel.

Even look at the lodging aspect of your event. If you know that a bulk of your attendees are coming from out of town, try and source eco-friendly or “green” hotels. And guess what? Our partner hotel The Martin's Hotel has a sustainable development project.

2)   Make conscientious production and purchasing decisions:

By using effective project management you can reduce overall planning and cost of your event. It will also help you avoid the unnecessary use of resources. Ensuring you have a properly mapped out plan will not only help you reduce your footprint, but it will save your money.

In order to raise awareness and have an impact on a larger group of people, set an example. We have worked alongside our partners - the SQUARE and the Atelier des Tanneurs - to commit and choose only local and seasonal products.

3)   Recycling: 

Starting with something as simple as no longer using paper is a simple way to have a big impact on waste. Instead of sending paper invitations or memos, create an event page, an application, or an email subscription for your attendees. Not only do these options help you reduce your footprint, they also allow you to communicate with your participants and staff in real time. It also allows them to share your updates, event information, and connect with others around the world, empowering your audience and enabling them to reach your events while strengthening their engagement.           
It is possible to have a zero-waste approach also on elements other than the program or paper communication: badges and banners, the advertising rolls up, the signs, and so on and many other things that can be reduced or recycled. However, before recycling, it is necessary to calm down the production. Actually, the idea is to primarily reduce production, secondly reduce waste material, and then recycle. Recycling should be the last resort, so keep in mind the following pattern: reduce-reuse-recycle.

visit.brussels is taking climate change very seriously and commits to organize the European Association Summit 2019  in the most possible sustainable way (discover the Policy and the KPIs). We are going over a variety of ideas that you can implement to go green and jump on the sustainable event trend.


EAS 2019 is Green and Easy! 

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