Lobbying & advocacy: aspects that can make or break your efforts
How can you achieve a broad and challenging objective? How do you convince all stakeholders the same arguments? Quantified facts and the right assessments are key tools for advocacy campaigns. Learn from the experience of an alliance of associations on establishing the European Year of Heritage, as well as how to involve different generations to guarantee continuity of association's work and get the best tips on social research and opinion surveys from a policy and research perspective.